Web Design Services

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We offer affordable, high quality web design services. High quality Web Design is more than pretty pictures. A good web site design results in more visitors taking the action you desire. And, that’s what it’s all about.

Web Design Approach

Our web design is focused on understanding and driving your desired business outcome.  For many, this means converting shoppers into buyers. For others, it means calling visitors to action of one type or another.   

The basic principles of our web site design approach are:

Impress Engage Ask
Immediately create a favorable impression
and overcome snap abandonment.
Engage with clear messaging and ease of use.
Ask for "Action".

Web Design Style

Our creative design style is yours.  We believe your web site must reflect the personality of your business and products, and fit your target market.

We work to make a connection between you and your customers through a personality and feel that fits with your message.

Web Design Considerations

In order to achieve an effective web site, design must include other key considerations.  Our web site design approach includes ease of use, search engine optimization, and navigation considerations in creating an optimized experience for visitors. 

High Quality Web Design versus Perfection

The art of successful web design lies in intelligent iteration.  You should continually tweak and refine to optimize outcomes.  Use web metrics to measure what works and what does not work.

If you try for the perfect web site, you will never have one and you will spend a fortune with someone gladly willing to chase perfection.

Common Web Site Design Problems

Nice Web Site but no Visitors

The Prettiest Web Site Nobody Will See – There are untold numbers of web sites that are drop-dead gorgeous, but nobody will ever see them.  Why?  They improperly use flash and other graphics rendering them invisible to search engines.

Web Site Ranks High in Search Engines but Nobody Stays

Over optimized, SEO driven designed web sites are very common.  They are designed just to impress search engines and are ugly, text heavy, and unimpressive.  They have high abandonment rates (meaning people leave immediately) because they are immediately dismissed as not credible.

Web Site Has High Traffic but Low Sale

Many sites that generate traffic have limited sales conversions because the web site is not designed to lead people to take action.  If your visitor can’t safely buy what they want from you online with ease, they will do it somewhere else. 

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